Why a Wisconsin man surprises strangers with random acts of kindness


MADISON, Wis.– Eric Salzwedel sees every day as a chance to make someone else. Three years ago he founded Make Good Wisconsin as a way to spread positivity throughout the state.

“The idea behind Do Good Wisconsin was to create a platform to highlight the daily good deeds of individuals and businesses across the state,” he explained. “Now I’m not talking about nonprofits, because I know they do good every day.”

Salzwedel therefore focuses on ordinary people.

“I’m talking about this 7-year-old who volunteers at a homeless shelter. Or this 96-year-old woman who has knitted beanies and donated them to good causes all her life,” he said.

When Salzwedel sees something, he actions on Do Good Wisconsin’s social media pages, which now have 5,000 followers. He also commits acts of kindness himself.

“I’ve always shared a lot of the things I do because I want to inspire people to do the same,” he told News 3 Now.

Recently, Salzwedel spent the day hiding cash in random boxes at a Madison-area department store.

“Obviously, we never get to see people’s reaction, but man, that would be the coolest thing. Imagine being a new mom or a new dad, opening a pack of diapers and finding $20 a day. inside.

To date, Do Good Wisconsin has given away tens of thousands of dollars, all raised through Venmo, while the organization transitions to becoming a licensed nonprofit. Salzwedel used the money to start a “little free pantry,” offering $5 gift cards to unsuspecting customers at a local cafe, surprise servers with tips over $100, and more.

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“Anyone can do that,” he said. “I hope what I do will inspire others to do the same.”

Click here to learn more about Do Good Wisconsin.

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